EVERYTHING REQUIRES VISIBILITY
Over 3.5 billion search requests are made to Google each day.
You will be seen by fewer of the 3.5 billion users the farther down the search engine results page you are.
Nearly 69% of search traffic clicks are obtained on the first page, but by the second page, that number has already reduced to about 13%, and pages three and up receive the remaining pitiful amount.
You become almost unnoticeable on the third page.